Developing the Green Supply Chain Management Model of Yang in Cinere Company

نویسندگان

1 Assistant Prof., Faculty of Management & Accounting, Farabi Campus, Qom, Iran

2 M.Sc. of Industrial Management, Farabi Campus, Qom, Iran

doi
10.22059/imj.2016.60660
چکیده

organizations in order to capture sustainability and competitive advantage need to pay attention to environmental issues throuoghout their supply chain. By decreasing costs, improving image and being protected against environmental laws it can lead to organizational competitive advantage. Current research has been done investigating the relationship between green supply chain and capturing copetitive advantage in small and medium enterprises (SMEs) in cinere company. In its first phase, after investigating the relationships between green supply chain and capturing copetitive advantage, the Model of Yang et al. (2013) was selected and developed in aspect of internal green practices. The result showed significant corelation between these two. In second phase, using a combined method of DEMATEL and ANP the priority of green supply chain practices was investigated. As a result, among practices, internal green practices and among indicators, organizational culture possessed the highest priority and importance.