Designing a model of key indicators for evaluating financial technology in Iran's banking industry with Mixed approach
نویسندگان
1 Department of Management, Karaj Branch, Islamic Azad University, Karaj, Iran
2 Department of Management, Karaj Branch, Islamic Azad University, Karaj, Iran
3 Assistant Professor, Department of Accounting, Karaj Branch, Islamic Azad University, Karaj, Iran
doi
10.30495/ijfma.2023.73975.2033چکیده
The purpose of this research was to provide a model of key indicators for evaluating financial technology in Iran's banking industry. , In this research, using a mixed-method design, In the qualitative approach, the Delphi method is used, The statistical population in the qualitative section was 12 experts who were selected based on snowball method , The process of data analysis was carried out in two stages, which includes identifying the key indicators of financial technology evaluation in Iran's banking industry through the interview tool and using thematic analysis method and theoretical validation of the research model. In the quantitative part, data were collected using a questionnaire and T-test. The results of the research showed that the key indicators model for evaluating financial technology in Iran's banking industry consists of 20 sub-indices as well as six main indicators including financial technology services, interaction of financial technologies with customers, new business partners, new revenue models, organizational innovation and innovation Technologically .The results of this study allow bank managers to have an integrated plan to improve the existing conditions to increase these factors in their organization
