Redefining Workforce Agility: A Generation Z-Centric HR Model for Driving Innovation in Bank Sepah's New Tech Era
نویسندگان
1 Department of technology Management, Ro.C., Islamic Azad University, Tehran, Iran
2 Department of technology Management, Health and Industry Research Centre, WT.C., Islamic Azad University, Tehran, Iran
3 Department of technology Management, Ro.C., Islamic Azad University, Tehran, Iran
4 Department of technology Management, Ro.C., Islamic Azad University, Tehran, Iran
doi
چکیده
This study explores the development of a Generation Z-focused Human Resources (HR) Agility Model for Bank Sepah, emphasizing the integration of new banking technologies such as artificial intelligence, blockchain, and digital payment systems. As digital natives, Generation Z employees bring unique traits, including a strong affinity for technology, flexibility, and a demand for meaningful work, which necessitate agile HR strategies. Utilizing a quantitative methodology, the research collected data from Bank Sepah employees to analyze the interplay between workforce characteristics, HR agility practices, and technological adoption. Key findings reveal significant gaps in training and skill readiness despite high enthusiasm for technology, underscoring the need for targeted learning programs and innovative HR tools. Statistical validation confirms the robustness of the proposed HR agility framework. This research provides actionable insights for fostering an adaptable, engaged workforce, positioning Bank Sepah as a leader in leveraging generational and technological synergies for organizational success.
