Provide an Ethical Model for Using Social Networks in Provid-ing Products, Services & Maintaining Customer Responsibility

نویسندگان

1 Dept. of Management, Central Tehran Branch, Islamic Azad University, Tehran, Iran

2 Dept. of Business Management, Science and Research Branch, Islamic Azad University, Tehran, Iran

3 Dept. of Business Management, Payame Noor University, Iran

doi
10.52547/ijethics.3.4.55
چکیده

Background: The advent of social networks has created an easy way and cost-effective communication between the company and its customers and the need for them to pay attention to the ethical components in providing services and attract customer loyalty has led this research to provide an ethical model in using ...

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